Be the business AI recommends.

Your buyers are asking AI who to choose. We make your business easier to find, understand and recommend.

See where you stand → See how we do it →
Across tracked client work

What our clients are seeing.

📈95%
appear in AI recommendations within 30 days
🔍+22.4K%
Google Search impressions in three months
📬86%
receive AI-attributed inquiries within 90 days
⭐14×
more inquiries for one client
💰$3.6M
in monthly sales from AI-referred buyers, reported by one client

Selected client results. Individual outcomes vary. See sources and measurement notes below.

People aren't just searching anymore.
They're asking.

AI weighs what matters to the buyer and recommends a fit.

AI
Based on expertise, reviews and verified experience, I'd recommend ✓Shah Family Law — they specialize in exactly this.
…and everyone else, invisible.
393%

year-over-year growth in AI-referred traffic (Adobe, Q1 2026)

4–5×

higher conversion from AI-referred visitors

37%

more revenue per visit from AI referrals (Adobe)

The goal isn't to rank anymore: it's to be the answer.
AI is learning your market now. Every day you wait, AI gets better at recommending your competitors.

Sources and study notes below.

The difference

A report is useful.
A result is better.

There are plenty of tools that can show you where your AI visibility is weak. The awkward bit comes afterwards — someone still has to improve the positioning, write the pages, gather the proof, publish the content and keep the whole thing moving.

So we do that too. We don't just point at the gap. We close it.

A buyer's phone showing an AI assistant choosing a business
Start here

Start with the diagnostic.

We examine 109 checkpoints across eight zones, then probe five AI engines to uncover where competitors are winning, where your business is being overlooked, and where money is being left on the table.

  • 01
    109-Point Recommendation Check

    Your score across the eight areas that shape AI visibility.

  • 02
    Five-Engine Live Test

    See exactly what AI says when buyers ask who to choose.

  • 03
    Competitor & Opportunity Report

    See who gets recommended, why they're winning and where the open territory is.

  • 04
    Growth Map

    Know what to claim first, what to build into and what not to waste money chasing.

See where you stand →
What we do

Here's how it works.

01

Find out where you stand

The 109-point AI Visibility Diagnostic: 109 checkpoints across eight zones, plus a live probe of what five AI engines answer when your buyers ask who to trust.

02

Make your business easier to understand

Entity infrastructure: schema, anchor pages and a connected site structure that let AI verify who you are, what you do and why you can be trusted with it.

03

Keep building the evidence

Knowledge Entries every month, drawn from your real expertise through the Genius Interview, plus the citations, PR and reviews that back it up.

04

Show you what's changing

A monthly visibility probe across ChatGPT, Gemini, Perplexity, Claude and Grok, and a report in plain language: what shipped, what moved, who got named.

✓Trusted by AI

Clear. Trusted. Chosen.

AI recommends businesses it can understand and verify. That means your expertise has to be obvious, your proof has to be visible, and your authority has to live in more than one place. We build that system for you.

Who it's for

Built for businesses where trust matters.

We work with expert-led companies where the work is valuable, the decision matters and being credible does most of the selling.

Healthcare Professional services Property Finance Consultants Specialist local

Businesses that are genuinely good at what they do, but not yet recognized by AI as clearly as they should be. That's a fixable problem.

A clay-render architecture studio recommended by AI
The standard

Content that works as evidence.

Generic blog posts are easy to make and easy to ignore. Everything we create answers a real buyer question, demonstrates expertise and gives AI a reason to mention you.

AI visibility research
Competitor recommendation analysis
Search-led article strategy
Expert content and digital PR
Website and entity optimization
Schema and technical implementation
Google Business Profile and LinkedIn support
Review and reputation systems
Indexing, quality assurance and monitoring
A team that actually ships the work
What you get

Every piece has a job.

No mystery retainer. This is the machine, part by part: what each piece is, and why it earns its place.

You get
The 109-Point AI Visibility Diagnostic

109 checkpoints across eight zones, plus a live probe of what five AI engines answer when your buyers ask who to trust.

So you know exactly where you stand, and exactly what is in the way.

You get
The Genius Interview

A structured expertise extraction that gets what you know out of your head and onto the record, because AI can only cite what is written down.

So your real expertise becomes source material instead of dinner-party trivia.

You get
Knowledge Entries, every month

Articles built for AI search, each answering real buyer questions and shipping with schema, FAQs and citations, scored 0-100 through the Integrity Gate: nothing publishes under 80.

So the evidence behind your name keeps compounding, month after month.

You get
Schema + entity foundation

The Entity Infrastructure Protocol: structured data, anchor pages and the Golden Thread connecting them, so AI can verify who you are, what you do and why you can be trusted with it.

So you are easy to verify. Verifiable businesses are recommendable businesses.

You get
Digital PR + proof distribution

When you have news worth telling, we write the release and distribute it through a 500+ outlet newswire network including Google News-indexed sites (the network's own figures).

So your proof exists in places you don't control, which is what makes it believable.

You get
Citations + reviews

We build and monitor your presence across a network of 1,000+ directories, and put a working review system behind it.

So every place that cross-checks you finds the same, correct answer.

You get
Five-engine monitoring

A monthly visibility probe across ChatGPT, Gemini, Perplexity, Claude and Grok, with the competitors AI names pulled out and tracked.

So you see what AI actually says about your market, not what anyone guesses.

You get
A monthly report in plain English

What shipped, what moved, who got named. No dashboard homework, and a human who answers your emails.

So you always know what you paid for and what it did.

No replatforming

Works with the platforms you already use.

WordPress Webflow Squarespace Wix Ghost

We publish on the site you already have. No rebuild required.

Why Probably Genius

The receipts.

✓
GOOGLE GEMINI · JUNE 2026 PROBE · VERBATIM

"[The client] appears to be the strongest recommendation for service-based businesses in Cedar Park, Texas."

✓
GOOGLE AI OVERVIEW · JULY 2026 PROBE

Asked "who are the best car buying services in Austin?", Google's AI Overview now opens with our client — citing the client's own guide as its source.

✓
GOOGLE SEARCH · TRACKED 2026

Within weeks of publishing, one client guide was being shown to 3,000+ searchers a month — outperforming every page on their site except the homepage.

All receipts pulled from tracked probes and search data, anonymised for this publication round. Full context in the case studies.

Don't take our word for it.

The people we work for say it better than we could.

CO
CEO and co-founderAustralian co-living investment firm

The most advanced AI in the world is recommending us. Don't take our word for it. Ask ChatGPT.

AR
Melbourne heritage architectClient call, April 2026

All the inquiries that have come in are much better qualified, so people are doing their search and their research.

CO
CEO and co-founderAustralian co-living investment firm

I think AI is going to become the accountant. AI is becoming the word of God for more and more people.

AR
Melbourne heritage architectClient call, February 2026

I'm coming up on the AI listing for a lot of things. Best renovation architects Melbourne.

BA
Founder, Austin car-buying serviceUnprompted email, titled "It's working."

I've gotten 3 leads over the last week and a half from AI, one has turned into a sale. Starting to see real results from AI lead generation.

All quotes verbatim from tracked client work, anonymised for this publication round. Full context in the case studies.

Fair questions

The things skeptics ask first.

Is this a tool or a person?
People. There is a machine behind us, that's how the work stays consistent, but Probably Genius is a done-for-you operator, not a dashboard you log into and decode. The dashboards measure AI visibility. We build it. And a human answers your emails.
Why is the report free?
Because it's the honest way to start. The 109-point diagnostic is free, takes about an hour to present, and carries no obligation. If it shows you're already in good shape, you keep the report and we shake hands. If it shows gaps, you'll see exactly what we'd do about them, scoped in plain terms, and you decide.
What if AI doesn't matter in my market?
Maybe it doesn't yet. We won't argue the point, we'll test it: ask five AI engines the questions your buyers actually ask, and read what comes back. If the answers name nobody, that's not a reason to relax. An empty answer is a market nobody has claimed. And if your buyers genuinely aren't asking, the diagnostic will show that too, and we'll say so.
Our SEO team says they handle the AI stuff.
They might. It's worth checking rather than assuming. SEO and AI visibility overlap, but they are not the same job: in one large recent study, only about 3% of AI citations pointed to businesses' own websites, three-quarters went to third-party pages, and most SEO scopes stop at your own site. Ask your team what they're doing about entity verification, third-party citations and information gain. If the answers are solid, keep them, we mean that. If you'd rather see evidence than assurances, run the free diagnostic and compare.
How long until results?
Straight answer: the foundations ship in weeks, the trust compounds over months. In our own client tracking, 95% of clients appear in AI recommendations within 30 days, and 86% receive AI-attributed inquiries within 90 days. What we promise is readiness, not causation: we make your business easier for AI to verify, trust and recommend. We never promise what a model will do, and nobody honest can.
What do you actually deliver each month?
Knowledge Entries published to your site, ongoing schema and entity maintenance, citations built and monitored, PR distribution when there's an angle worth pushing, a visibility probe across ChatGPT, Gemini, Perplexity, Claude and Grok, and a plain-English report: what shipped, what moved, who got named. The exact cadence depends on your tier. The care does not.
Do I need to be technical?
No. You talk, we extract: the Genius Interview is a conversation, not homework. We build on the site you already have, you approve previews by email, and nothing publishes without passing the Integrity Gate. If you can run your business, you're qualified.

Browse the full FAQ — 91 questions →

✓Recommended by AI

Your expertise shouldn't be invisible.

The right buyers are already asking. We make sure AI knows why you're the one to recommend.

See where you stand →

A real diagnostic, not a sales call in disguise.

Results, sources and measurement notes

Results shown are based on Probably Genius client tracking as of July 2026, except where noted as third-party studies.

Results vary by business, market, starting position and measurement period. Past results do not guarantee future outcomes.